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Max Mara Spring Summer 2024 - An Army Of Women

The Max Mara Spring Summer 2024 collection: a new utility glamour is inspired by the workwear of the Land Girls in the 1940’s and by the passion for urban gardens that is greening our modern cities.

From the overalls and dungarees worn by the heroines of the Land Army to the bold floral prints, inspired by the garden of the English poet Vita Sackville-West, Max Mara is taking summer glamour outside.

Dedicated to the art of cultivating natural opulence, the MaxMaraSS24 show intertwines utilitarian detailing and botanical richness.

An enchanting combination of neutral shades.



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